Should You JV Instead of Assigning Your Deal?
Should You JV Instead of Assigning Your Deal? Most wholesalers default to one exit: Assign it.Collect the fee.Move on. But that’s not always the smartest move. Sometimes assigning the deal kills the margin. Sometimes the spread is thin. Sometimes the buyer hesitates. And sometimes… The deal is stronger than your assignment model allows. That’s where […]
How Much Assignment Fee Is Too Much?
How Much Assignment Fee Is Too Much? This is the question wholesalers rarely ask out loud. Because nobody wants to admit their fee might be the problem. Let’s be clear: Assignment fees are not unethical.They are not the issue. But they can absolutely kill a deal. The real question isn’t: “How much should I make?” […]
ARV vs Reality: Why Comps Alone Don’t Make a Deal Work
ARV vs Reality: Why Comps Alone Don’t Make a Deal Work If you’ve been wholesaling for any amount of time, you’ve heard this: “ARV is $250K. The comps prove it.” But here’s the problem. Comps show you where the market was. They do not tell you where it’s going. And they definitely don’t guarantee what […]
How to Price a Wholesale Deal in a Slowing Market
How to Price a Wholesale Deal in a Slowing Market Pricing in a hot market is easy. Pricing in a slowing market separates professionals from amateurs. When demand softens, buyers don’t disappear. They get selective. And if you’re still pricing based on peak comps, your deals will stall. Let’s walk through how serious investors price […]
When a Wholesale Deal Looks Good — But Isn’t
When a Wholesale Deal Looks Good — But Isn’t Some deals look great on a spreadsheet. Until you pressure-test them. On paper: Big ARV Decent spread “Plenty of room” In reality: Thin equity Inflated assumptions Market pressure you didn’t model And that’s where wholesalers get into trouble. Let’s break down how a deal fools you. […]
The 5 Pricing Mistakes New Wholesalers Make
The 5 Pricing Mistakes New Wholesalers Make Most new wholesalers think their problem is buyers. It’s not. It’s pricing. If your deals aren’t moving, if buyers are “thinking about it,” if everyone says “numbers are tight” — that’s not a buyer problem. That’s an underwriting problem. Here are the five most common pricing mistakes new […]
Why Most Wholesale Deals Aren’t Actually Deals
Why Most Wholesale Deals Aren’t Actually Deals A “deal” is not a discounted property. A deal is a property that still works after you stress-test it. Most wholesalers don’t stress-test. They comp it.They subtract rehab.They subtract their fee.They send it out. That’s not underwriting. That’s math without risk modeling. Let’s break down what serious buyers […]
Wholesaler Can’t Close? Here’s How to Save the Deal (Without Burning the Seller)
Wholesaler Can’t Close? Here’s How to Save the Deal (Without Burning the Seller) Let’s be honest. Every wholesaler eventually gets stuck. Buyer backs out Funding falls apart Inspection uncovers more than expected Title issues surface Market shifts mid-contract Now you’re sitting on a contract… and the clock is ticking. And here’s the truth: The deal […]
How Investors Actually Underwrite a Wholesale Deal
How Investors Actually Underwrite a Wholesale Deal Most wholesalers look at one number: ARV minus repairs minus contract price. If there’s a spread, they assume it works. That’s not underwriting. That’s surface math. Real investors underwrite differently. They don’t just calculate potential profit — they calculate risk, exposure, timing, and market direction. If you want […]
Why Your Wholesale Deal Isn’t Selling (And What Buyers Are Really Thinking)
Why Your Wholesale Deal Isn’t Selling (And What Buyers Are Really Thinking) You blasted the deal. You sent it to your buyers list.You posted it in Facebook groups.You texted investors directly. And… nothing. Maybe a few “What’s your lowest?” messages.Maybe silence. Before you assume buyers are flaky, understand this: Investors don’t pass randomly. They pass […]