We Reviewed This Wholesale Deal — Here’s Why It Didn’t Work
We Reviewed This Wholesale Deal — Here’s Why It Didn’t Work Recently, a wholesaler submitted a deal for review. On paper, it looked solid. ARV: $265,000Rehab: $45,000Contract: $195,000 He wanted to assign at $215,000. At first glance? Seems reasonable. But once we stress-tested it, the cracks showed. Let’s break down what happened. Step 1: ARV […]
The Quiet Dispo Strategy Serious Wholesalers Use
The Quiet Dispo Strategy Serious Wholesalers Use Most wholesalers think disposition is about exposure. Serious wholesalers know it’s about control. There’s a difference. When you blast every deal to 2,000 buyers, post it in five Facebook groups, and send it through three JV chains… You create noise. Not leverage. The strongest operators use what I […]
When to Kill a Wholesale Deal (And Walk Away)
When to Kill a Wholesale Deal (And Walk Away) Most new wholesalers believe this: “If I just push harder, I can make it work.” Experienced wholesalers believe this: “Some deals deserve to die.” Walking away is not weakness. It’s discipline. And discipline is what separates long-term operators from short-term churn. The Emotional Trap You spent […]
The Difference Between a Real Buyer and a Spreadsheet Buyer
The Difference Between a Real Buyer and a Spreadsheet Buyer Every wholesaler says they have buyers. But not all buyers are capital. Some are: Curious Speculative Fishing for JV splits Building their own buyer lists Or just running numbers for entertainment If you don’t know the difference, you’ll waste time, lose momentum, and misprice deals […]
Why Your Wholesale Deal Is Under-Marketed — Not Underpriced
Why Your Wholesale Deal Is Under-Marketed — Not Underpriced Let’s say something different for once. Sometimes… The price isn’t the problem. You’ve run the stress test.You’ve compressed ARV.You’ve padded rehab.You’ve left margin. And buyers still aren’t moving. Before you slash your price again, ask a better question: Is the deal under-marketed? Because disposition strategy matters […]
The Wholesale Deal Stress Test: A Checklist Before You Send It
The Wholesale Deal Stress Test: A Checklist Before You Send It Most wholesalers send deals too early. They comp it.They estimate rehab.They calculate spread.They blast it out. Then they wait. And wait. And wonder why buyers hesitate. The difference between amateur and professional wholesalers isn’t marketing. It’s stress testing. Before a deal ever hits your […]
Should You JV Instead of Assigning Your Deal?
Should You JV Instead of Assigning Your Deal? Most wholesalers default to one exit: Assign it.Collect the fee.Move on. But that’s not always the smartest move. Sometimes assigning the deal kills the margin. Sometimes the spread is thin. Sometimes the buyer hesitates. And sometimes… The deal is stronger than your assignment model allows. That’s where […]
How Much Assignment Fee Is Too Much?
How Much Assignment Fee Is Too Much? This is the question wholesalers rarely ask out loud. Because nobody wants to admit their fee might be the problem. Let’s be clear: Assignment fees are not unethical.They are not the issue. But they can absolutely kill a deal. The real question isn’t: “How much should I make?” […]
ARV vs Reality: Why Comps Alone Don’t Make a Deal Work
ARV vs Reality: Why Comps Alone Don’t Make a Deal Work If you’ve been wholesaling for any amount of time, you’ve heard this: “ARV is $250K. The comps prove it.” But here’s the problem. Comps show you where the market was. They do not tell you where it’s going. And they definitely don’t guarantee what […]
How to Price a Wholesale Deal in a Slowing Market
How to Price a Wholesale Deal in a Slowing Market Pricing in a hot market is easy. Pricing in a slowing market separates professionals from amateurs. When demand softens, buyers don’t disappear. They get selective. And if you’re still pricing based on peak comps, your deals will stall. Let’s walk through how serious investors price […]